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STARTING WITH DIVERSITY
Digital Media, Social Media, Design, Creative Direction
The Isoplus x Vera Moore campaign was a promotional campaign featured online and in Walgreens Look boutique. The overall concept was to promote inclusion, diversity and story telling of regular extraordinary women. Media was featured in Walgreens store locations nationally . Also planned 3 promo events at the Walgreens flagship stores throughout the country.
The target market for this campaign were women (16-32) . Brand Price Points: $2-$15
THEME: TUTORIAL, DOCUMENTARY, INSPIRATIONAL
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